AI automation for marinas & boatyards
You already know where the money leaks out. This is what plugs it.
Every marina office loses the same few hours every week — chasing a balance, re-typing a work order, digging through a system that wasn't built to answer "who's actually a problem right now." Beamline builds the layer that catches all of it, running quietly alongside whatever you already use.
Sound familiar?
Spring and fall bury the office. The fix isn't another salary.
Your front office runs lean — often just one or two people covering slips, storage, service, and the phone. That works fine most of the year. Haul-out and launch season is a different story, and most of what buries the office isn't hard work — it's repetitive work nobody has an uninterrupted hour to sit down and do.
Duplicate entry
The same job, typed in three times
A storage contract gets written up in your work order system, then re-keyed into QuickBooks for billing, then copied again into a spreadsheet for tracking. Every re-type is a chance for a typo that costs you a reconciliation headache in March.
One entry, everywhere it needs to go
Late invoice
Boat's in the water, invoice isn't
The technician closes out the work order the day the boat goes back in. The invoice doesn't go out until whoever handles billing gets a free afternoon — which, during launch season, might be a week and a half later.
Invoices fire the day the job closes
No owner
Nobody owns the follow-up
Most customers who owe you money aren't refusing to pay — they forgot, or it got buried in their inbox. "Send a reminder" isn't anyone's job title, so it happens when someone remembers.
Aging report worked automatically, weekly
Cold estimate
Estimates waiting on an owner
A boat owner needs to think over a repair estimate, and then everyone moves on. Weeks later, nobody circles back — an estimate that goes cold is margin you already identified and then let evaporate.
Chased automatically until it's a yes or no
Bad quote
Missing specs, bad quotes
A customer asks what winter storage costs. If length or beam isn't on file, a system that just calculates blindly can quote hundreds of dollars off — and now you're honoring a bad number or having an awkward call.
Flags what's missing before anything sends
Stale reporting
The owner report is already a week old by the time it's built
Pulling a real report — what's billed, what's aging, what's still open — usually means someone exporting data out of a system that wasn't built for reporting, then cleaning it up in a spreadsheet by hand.
Built automatically from your real records, delivered on schedule
What a week actually looks like
Same office, same staff — different Tuesday
This isn't hypothetical. It's the same week your office already runs, minus the parts that shouldn't require a person.
Aging report, already sorted
Instead of opening the aging report cold, a draft follow-up list is sitting in the inbox, sorted by how overdue and how much — ready to send or adjust in a few minutes.
A quote drafts itself
A customer emails about winter storage. A quote is already drafted using the boat's real specs on file — or flagged with exactly what's missing. Nothing wrong goes out the door.
Dock notes become paperwork
A tech dictates a quick note from the dock about a finished repair. It's typed, attached to the right work order, and ready to bill before he's back at his truck.
The report just shows up
What got billed, what's aging, what's still open — in the owner's inbox by close of business. No one spent an afternoon building it.
What we take off your office's plate
Built around how a marina office actually runs
Every automation plugs into what you already run — DockMaster, Lightspeed, IDS, QuickBooks, or a spreadsheet — so the same job stops getting entered twice. Nothing here replaces your system of record; it sits alongside it and does the parts that system was never built to do on its own.
Invoice & Balance Follow-Up
Works your aging report on a set schedule so slip, storage, and service balances get a reminder before they're old enough to be uncomfortable. Every message lands in a draft for your team to review and send.
Approval Follow-Up
The moment a repair estimate goes out, this starts tracking it. If the owner hasn't responded after a set number of days, it follows up automatically — politely, not pushy — until you get a real yes or no.
Winterization & Storage Intake
When someone emails about winter storage or haul-out, it checks whether the boat's specs are on file and either sends back an accurate quote or flags exactly what's missing before anything goes out.
Field Notes to Paperwork
A technician talks into their phone from the dock. It comes back typed, organized, and attached to the right job, ready to bill — instead of living in a text message or a fading memory.
Systems That Don't Talk
Whatever's actually running your office, we plug into it directly — pulling data out cleanly and feeding it into whatever you need it in, whether that's a report, a dashboard, or QuickBooks.
Routine Customer Email
The "what do I owe you," "is my boat ready," and "can you send that again" messages that eat five minutes apiece — answered accurately from your real records, and still reviewed before anything sends.
Scheduling & Service Notices
Boat owners get told when their boat is scheduled, when work starts, and when it's ready — automatically, instead of finding out only when they call to ask.
Weekly Owner Report
What got billed, what's aging, what work orders are still open — pulled directly from your real data and delivered on a schedule, without anyone building it by hand.
Beyond the follow-up work
One dashboard, instead of a hunt across systems
Most marina software runs one thing well — the sale, the storage contract, the work order. It wasn't built to tell you, at a glance, which customers are quietly becoming a problem.
A real risk view, not isolated status tiles
An overdue invoice alone isn't unusual. An overdue invoice, an unsigned contract, and an expired insurance cert on the same customer is. Most systems show you each fact separately. We build a view that cross-references them and surfaces the customers actually worth a phone call.
Built from what's already in your system
Not new software replacing DockMaster, Lightspeed, or IDS, and not a second system for your staff to learn. A layer that reads what's already there through its API and pulls what matters into one place, refreshed automatically.
What determines if this is possible
Honestly — it depends on what your platform opens up for read access. Some systems make this straightforward; others gate it behind a higher tier. Figuring out what's available on your setup is part of what a Workflow Audit is for. Nothing gets scoped before that conversation.
You still have the final say on everything. This is AI doing the typing and the remembering — not making decisions for you or replacing your people.
Every message it writes to a customer waits in your drafts for someone to read and send. It works alongside the software you already run; you don't rip anything out.
Why this, why us
Built by a working electrician, not a software company
Beamline didn't come out of a tech incubator. It came out of twenty years running jobs, chasing paperwork, and watching good follow-up work fall through the cracks when the office got slammed — the same problems your marina has. We know what a dropped ball actually costs, because we've dropped it too.
I've done the 8pm paperwork in the truck and watched good money sit in an aging report because everyone was too busy to chase it. I'm not a software guy who read about your business — I've run the tools and done the billing.
— Sean Coffin, Founder
Start with a free Workflow Audit
I come to your yard for 30 minutes, sit with whoever runs the office, and tell you straight which pieces are worth automating and which aren't. No charge, no obligation, no slide deck.